Training, Consulting & Social Enterprise
Values & Culture
वित्तीय साक्षर भारत विकसित भारत
AWOKE India Group is committed to bring a qualitative & quantitative impact on the target groups in the areas of training, consulting and financial literacy by offering individuals, industries, and institutions a range of services & knowledge-driven initiatives in the most competitive, ethical & socially responsible way.
AWOKE India aims to be the best and preferred service provider in the core area of training, consulting, education & skill development.
About AWOKE India ®
AWOKE India® Group
A Wisdom One Knowledge Enterprise
Founded in 2012, AWOKE India® Group is a pioneering Training, Consulting, and Social Enterprise committed to promoting Financial Literacy and Education across India, with a special focus on marginalized and underserved communities.
The name AWOKE stands for “A Wisdom One Knowledge Enterprise,” reflecting our vision of awakening individuals, industries, and institutions through knowledge-driven initiatives that empower and transform lives.
Operating across diverse domains including Banking, Financial Services & Insurance (BFSI), Information Technology (IT), Human Resources (HR), Taxation, Business Training, and Internship Programs, we aim to enhance individuals’ financial and professional acumen, strengthen organizational capabilities, and foster a knowledgeable, future-ready society.
Our leadership is driven by vision, expertise, and a deep sense of purpose. Under the guidance of Mr. Pravin Kumar Dwivedi and Dr. Deepti Dwivedi, the Group has built a team of accomplished professionals, industry veterans, and academic leaders.
AWOKE India® Consultants Private Limited
AICPL serves as the Group’s Training and Consulting Division, offering customized programs designed to enhance the capabilities of individuals, enterprises, and institutions.
As a consulting firm, we go beyond providing advice — we act as catalysts for transformation, helping our clients achieve measurable growth and distinction in their fields.
AWOKE India® Foundation (AIF)
AIF is the social arm of the Group, committed to empowering communities through Financial Literacy, Investor Education, and Skill Development.
Recognized as the only SEBI-registered Investor Association (IA) in Uttar Pradesh, AIF champions investor rights through awareness, grievance redressal, and education programs.
Key initiatives include:
- Depositor Education Awareness Program (DEAP)
- Centre for Financial Literacy (CFL) – In partnership with RBI
- Awoke Learning and Knowledge Home (ALAKH) – Providing free holistic education to underprivileged children
- Entrepreneurship & Skill Training Programs
- Through seminars, workshops, and social campaigns, AIF continues to bridge the gap between awareness and action.
Leaders
Get to know our amazing Mentor
With a passion for innovation and a dedication to excellence, we bring diverse expertise to every project we undertake.
Prof. Subrata Chakraborty
(Hon. Chairman - Advisory Board) Former Dean & Director-in-charge
IIM, Lucknow
Prof. Vipul (Retd.)
IIM, Lucknow
Mr. Vijay Sahi
Former GM
Times of India
Pravin Kumar Dwivedi
Founder & President
AWOKE India Group
Mr. Devesh Mathur
COO
HSBC Asia Pacific
History
Uncover Our Story
The journey of AWOKE India® Group is rooted in a vision to build a financially aware and empowered India.
Our founder, Mr. Pravin Kumar Dwivedi, a seasoned banker with over 23 years of experience across leading national and international financial institutions, began his career with IDBI Bank, where he served for three years. His professional journey took him across several Indian states — Uttar Pradesh, Madhya Pradesh, Chhattisgarh, Odisha, and Bihar — where he witnessed firsthand a significant lack of financial literacy among people from all walks of life.
This realization became a turning point. During his tenure with HSBC Bank, the idea of creating a platform to foster financial literacy began to take shape. In July 2012, after a distinguished banking career, Mr. Dwivedi decided to transform this vision into action — and AWOKE India was born in September 2012 with a clear mission:
To educate, empower, and enable individuals to make informed financial decisions and achieve lasting financial security.
The Foundation of Two Entities
- Under Mr. Dwivedi’s leadership, two distinct yet complementary entities were established:
- AWOKE India Foundation (AIF): A non-profit organization dedicated to advancing Financial Literacy and Investor Education across communities.
- AWOKE India Consultants Private Limited (AICPL): A for-profit enterprise that promotes the ethos of financial literacy through training, consulting, and awareness initiatives such as the Investor Awareness Program (IAP).
- Through these entities, AWOKE India built strong collaborations with key financial institutions, including the Securities and Exchange Board of India (SEBI), National Stock Exchange (NSE), Bombay Stock Exchange (BSE), and major Mutual Fund Houses.
2018 – Launch of the India Financial Literacy Conclave (IFLC)
A major milestone came in 2018, when AWOKE India launched the India Financial Literacy Conclave (IFLC) — an annual national event designed to bring together policymakers, regulators, industry leaders, and educators to:
Strengthen the ecosystem for Financial Literacy and Investor Education, and Strategize actionable steps toward realizing AWOKE India’s Vision. Since its inception, IFLC has grown into a highly regarded platform, witnessing enthusiastic participation from stakeholders across India each year.
2021 – Giving Back Through ALAKH
Driven by the belief that knowledge should reach every corner of society, Awoke Learning and Knowledge Home (ALAKH) was launched in 2021.
This initiative offers free, holistic education to underprivileged children, nurturing their academic and personal development while bringing smiles and hope to countless young lives.
2022 – Partnership with the Reserve Bank of India (RBI)
In 2022, AWOKE India was invited by the Reserve Bank of India (RBI) to participate in the Centre for Financial Literacy (CFL) initiative — a prestigious recognition of our contribution to financial awareness.
Under this initiative, 27 CFL Centres were established in Bahraich, Prayagraj, and Ballia (Uttar Pradesh), working actively to strengthen financial inclusion and literacy at the grassroots level.
2024 – Expanding the Impact
In 2024, the RBI further entrusted AWOKE India with the implementation of CFL Phase III, allocating:
- 49 additional centers in Uttar Pradesh, and
- 34 new centers in Bihar.
This milestone marked a significant expansion of our efforts to make financial literacy a national movement and reaffirmed AWOKE India’s position as a trusted partner in India’s financial empowerment journey.
Continuing the Journey
From a single idea in 2006 to a movement spanning multiple states, AWOKE India® Group continues to evolve — blending innovation, impact, and inclusivity. With every initiative, we move closer to our vision of a “वित्तीय साक्षर भारत, विकसित भारत” – A Financially Literate and Developed India.